Ever get a report that says your product is in stock everywhere, but sales just aren’t moving? Or see an out-of-stock alert when you know product was just delivered? Maybe leadership is puzzled by why your numbers don’t match what competitors are sharing publicly. These kinds of mismatches between retailer data and what’s actually happening in stores are more common than you’d think.

In this session, we’ll walk through how a major CPG brand tackled this problem by layering in real-time shelf data—captured through computer vision and AI—to get a clearer picture of what’s really happening at the store level. By comparing shelf conditions to retailer reports, their team was able to spot gaps, validate assumptions, and improve how they measure performance.

This session will give you a grounded look at how to bring more clarity—and confidence—to your day to day analysis.