Elena launched her career in management consulting by assisting companies in assessing global market opportunities. Her enthusiasm for data and technology was initially sparked by her interest in consumer and market insights. Over the years, she has had the privilege of collaborating with many exceptional individuals and working for prominent companies that have provided her with opportunities to travel and work in several countries across the globe.
Most recently, Elena has held two significant positions as the SVP Digital CE at Roche and Global VP / CDO at Danone. Her extensive experience in these leadership roles has made her an expert in the field of digital & data transformation, and she is highly regarded for her ability to develop and implement innovative strategies that drive growth and success.

Elena's exceptional skills and expertise have led to her being appointed to an adjunct professor faculty role at UALR. In this position, she teaches a special topics class entitled "CDO Fundamentals," where she imparts her knowledge and insights to students seeking to excel in the field of digital & data transformation.