Full Name
Tarun Kataria
Job Title
VP of Demand Analytics
Company Name
Mars
Speaker Bio
Tarun is an accomplished data and analytics executive with a proven track record of delivering impactful insights and driving transformational change in organizations. With over 20 years of experience in the CPG space Tarun sometimes describes his job as leading a team of Hackers, Hustlers, and Dreamers.
Throughout his career, Tarun has helped organizations use data driven insights from advanced techniques to drive better decision-making across a range of demand functions like revenue growth management, digital commerce, route to market and media optimization. His current stint with a family-held Mars Inc has been about scaling AI/ ML driven capabilities globally. Tarun understands the importance of aligning people, processes, and technology to achieve business goals, and has a proven ability to drive adoption and change in large organizations. He is passionate about empowering teams to embrace new technologies, agile and user centric ways of working and is known for his ability to build strong relationships and inspire trust.
Throughout his career, Tarun has helped organizations use data driven insights from advanced techniques to drive better decision-making across a range of demand functions like revenue growth management, digital commerce, route to market and media optimization. His current stint with a family-held Mars Inc has been about scaling AI/ ML driven capabilities globally. Tarun understands the importance of aligning people, processes, and technology to achieve business goals, and has a proven ability to drive adoption and change in large organizations. He is passionate about empowering teams to embrace new technologies, agile and user centric ways of working and is known for his ability to build strong relationships and inspire trust.